'Vitamin B' Craze In Film Industry

There was a time when ‘Vitamin M’ – the ‘Money’ ingredient was the most important and sought after in the film industry. But now, another vitamin has joined it. This is ‘Vitamin B’ and this is nothing but the presence of the super talented Brahmi in the films. Apparently, the veteran comedian has developed a strong brand value and the frenzy is such that without him there is no movie. Recently, the two big releases ‘Namo Venkatesa’ and ‘Adhurs’ worked at the box office and the Brahmi effect is said to have been quite strong for that. So now, the common sentiment is that almost every movie must have Brahmi. It is not just the sentiment but also the performance and the power of Brahmi to generate humor and laughs through most of his roles that is making him the hot cake.